How to be Profitable and Moral: A Rational Egoist Approach to Business
Last week, I attended the 20th Entrepreneur of the Year gala, organized by Ernst & Young to recognize successful Canadian entrepreneurs in the Prairies region. Thirty finalists in different categories were competing for the award which was won by Dale Wishewan, the founder of the smoothie and juice franchise Booster Juice (see the story here). Watching video clips of each finalist’s company and listening to the acceptance speeches of the category winners and Mr. Wishewan made me think what it takes to succeed as an entrepreneur. In particular, I was contemplating the virtues successful entrepreneurs need to practice and develop into a second nature. In my assessment, these four came at the top: rationality, independence, productiveness, and justice. (This is not to say that other virtues such as honesty and integrity do not matter, but I take them as givens for someone who has managed to start and…
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